More and more people are looking for simple strategies to make money online. Many people find that article writing and marketing is a great way to build a successful internet marketing business.
As its name implies, the method involves both writing and marketing. It takes both. You can't focus solely on one and ignore the other. There is no need to market lousy content, and it's useless to write wonderful articles that hardly anyone reads.
Here are two tips to help you write better and two to help you market better.
First, when you are writing, be yourself.
Many people make the mistake of trying to seem excessively intelligent when they write. They have to sound like an expert so they have to use words you only see on a college entrance exam. Now, don't get me wrong, you should know a subject when you are writing about it. That doesn't mean, however, that your reader wants to look in a dictionary every other sentence.
The best way to make sure that you're writing in your voice is to pretend that your best friend asked you about the subject. Then write as if you're trying to explain it to them.
The second writing suggestion is to get to the point. Don't include a lot of unnecessary information. Tell the reader what they need to know and move on.
People who excel in article writing and marketing learn to present their information in a crisp, concise manner.
The first article marketing tip is don't sell. That may seem like it doesn't make sense. After all, you are marketing. Articles that include sales language, however, immediately turn off readers.
The sales offer happens on another page. Article directories allow you to put links to other web sites. These links are usually at the end of the article in a resource box. Readers who click usually go to one of your pages, where they can find more information and a link to another page where they can buy a product.
Second, when marketing, provide relevant content in your article. You want to give the readers valuable information. If they see you as a knowledgeable source, they will be more inclined to click on one of the links in your resource box.
Article writing and marketing is a valuable skill for internet marketers. Once you get the hang of it, you'll see that it is one of the simple strategies to make money online.
Source by Steve M. DeVane